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BROMPTON’s popularity due to the increase in demand for bicycles due to the corona

Last Updated 2022.01.14

Increased demand for bicycles due to corona damage BROMPTON popularity

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I think that 2022 is over and everyday life is settling down, but the threat of the new Corona Omicron strain is expanding rapidly. It was the time when the impact of the new Corona in 2020 was the greatest, but it seems that bicycles sold tremendously to commute to work or school due to the corona sickness. It seems that the bicycle market had the highest sales ever in 2020, and each model of BROMPTON, mainly the black edition, was sold out quickly. It is inevitable that the influence of Omicron stock will affect work and school in 2022, and I expect that bicycles will be sold for commuting to work and school.

Increased demand for bicycles in Corona, sluggish supply due to stagnation of logistics

In recent years, bicycle commuting and school commuting centered on road bikes have been attracting attention. The reason is obvious and it is the new corona. Bicycle commuting to work and school will be in the limelight in order to avoid the crowding caused by the new corona, and bicycles, mainly sports bikes such as road bikes, are selling at record highs. However, in the midst of such rising domestic demand, supply has been delayed due to soaring transportation costs, price increases due to high crude oil prices, and stagnation in transportation and logistics, and we are in a situation where supply is insufficient. This stagnation of logistics is a problem all over the world, and the shortage of bicycles is becoming serious all over the world. As of January 2022, it is time for the 2022 model to be announced and new models to be supplied one after another, but in reality, logistics are stagnant and carbon and iron, which are raw materials, are soaring or in short supply, and bicycles are manufactured. It seems that the current situation is that only 2020 models or 2021 models are in stock at sports bike stores in situations where it is not possible or bicycles cannot be transported.

Situation where new Shimano models are not supplied

The influence of corona is not only on the body of the bicycle. It’s a component. Shimano, which has the largest share of components, announced a new model by remodeling Dura-Ace and Ultegra in 2021, but after shipping the initial lot due to reasons such as being unable to procure raw materials, after the second rod, Only a handful of users have been able to get the new Dura-Ace and Ultegra in the situation where the delivery date is undecided. Dura-Ace and Ultegra are new models and Di2 is installed as standard equipment, but it seems that they cannot be manufactured due to the global shortage of semiconductors that are the core of Di2.

If you order a bicycle now, the delivery date will be next year

The sluggish logistics and shortage of raw materials caused by the new Corona have a great impact on the delivery time of bicycles. As of January 2022, it is said that if you order a bicycle, the delivery date will be 2023 next year. By the way, BROMPTON is BROMPTON, but it seems that the delivery date is not significantly delayed for the amount that BROMPTON has accepted at the moment, although the delivery date is slightly delayed. Folding bikes such as BROMPTON and Mini Bello seem to be in stock at the store even though the delivery date is delayed, and it seems that even users who are looking for a folding bike from now on can get the latest model.

Trends in the used bicycle market

If you cannot get a new bicycle due to lack of supply, you will have to look for a bicycle from a different point of view. That is the used bicycle market. Looking here, the used bicycle market seems to be quite liquid. It seems that the price does not soar, but it seems that the bicycles in stock are selling quite well, and when you look at the website of Baicari, which is famous for selling and purchasing used bicycles, it seems that the stock of road bikes and folding bicycles is low. received. Bicycle parts centered on components were even more prominent, and the complete set of components was almost sold out, and what was left was really leftovers.

Will the popularity of BROMPTON catch fire from now on?

While the popularity of road bikes is increasing due to the influence of the new corona, will folding bikes centered on BROMPTON become popular? I thought about. In conclusion, I think that BROMPTON and other folding bikes may become more popular in the future. The reason is that road bikes are fast and convenient bicycles that can be easily reached in the distance, but the problem is how to park the bicycle at work or school. It is safe if you can bring it into your company building or office, but if you park your bicycle in an outside bicycle parking space, you will be worried about theft. In that respect, folding bikes such as BROMPTON can be folded and easily brought into the office. In terms of driving performance, taking BROMPTON as an example, it has a long wheelbase and straight-line stability, and it can also provide speed for a small-wheel bike. With a little effort, it is possible to cruise at the speed of a cross bike. If the distance is about 15 to 20 km one way, you can commute to work with about an hour of exercise, and you can do good exercise from the morning. When you get to the office, you can fold it up and put it under your desk so you can concentrate on your work without worrying about theft. This makes me feel that folding bikes such as BROMPTON will become popular in the future. If you are thinking of commuting to work with the new Corona, why not consider the folding bike BROMPTON as a candidate. And I think it’s fun to get into the custom swamp.

Introducing the ideal custom that can be said to be the final form of BROMPTON. White industries are adopted for the chainring crank by making the front double.


If you want to potter a long distance with BROMPTON, we recommend introducing the SPD pedal. In this article, we will introduce recommended pedals and shoes when introducing SPD pedals to BROMPTON.

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